Maharaja Air India Logo Old

Passengers are now being welcomed by a new and younger version of the mascot sans.
Maharaja air india logo old. In air india s case the logo is a red coloured flying swan with the konark chakra in orange placed inside it. There was a time when all of its print ads featured the mascot. Symbol of maharaja of air india is a. Air india express limited.
The maharaja encapsulates everything air india should be. As rahul da cunha the ad man behind the equally iconic amul india campaign once said the amul girl and the air india maharaja are the most brilliant characters ever created. Air india s maharajah an iconic portly figure in regal garb and hands folded in namaskar is being offloaded. The new logo features prominently on the tail of the aircraft.
The two state owned carriers were merged in 2007 under air india. It is royalty combined with humility. Indian luxury hospitality services and above all royalty. It is owned by air india limited a government owned enterprise and operates a fleet of airbus and boeing aircraft serving 102 domestic and international destinations.
Air india crew recall good old days when the maharaja was. Further to the three press releases with regard to air india express ltd accident of ix 1344 b 737 from dxb to ccj on 7th of august 2020 at calicut our thoughts and prayers are with all the passengers and crew and their families at this time of grief. The mascot the maharaja first created in 1946 has been used on and off in air india s communication. Accident bulletin 4 08 aug 2020 02 07 pm.
Air india is the flag carrier airline of india headquartered at new delhi. The flying swan has been morphed from air india s characteristic logo the centaur whereas the konark chakra is reminiscent of indian s logo. Logo livery the logo of the new airline is a red coloured flying swan with the konark chakra in orange placed inside it. Accident bulletin 4 7th august 2020.
The maharaja which first appeared in 1946 has been a popular brand severance of air india with other identity associated with the airline. Accident aixl flight ix 1344. The man behind the maharaja one of air india s biggest assets was its brand image the maharaja. The swan was adapted from air india s old centaur logo while the chakra is from indian airlines logo.